For a long time, one of the major disadvantages of the iPhone was that it was exclusive to AT&T's network. This meant users were stuck with AT&T's coverage and plans, and more recently lack of unlimited data. As a result, when the device was offered by Verizon, many consumers jumped at the chance to use the "most reliable" network in the US.
A few days ago, Verizon changed their plan structure to eliminate the unlimited data plan, among other things. In the eyes of many consumers, this means it is time for another exodus. Fortunately for them, Citadel Securities analyst Shing Yin believes that the next iPhone will be available on Sprint.
Sprint is likely eager to make a deal, because having the iPhone should get them a lot of new customers. This move could be good for Apple as well, as Sprint's cheaper plans could entice buyers who wouldn't normally have purchased an iPhone.
However, the people that really win if this rumor is true are the consumers. Having the option of an iPhone with an unlimited plan that is actually cheaper than other options would be great, and may even make Verizon and AT&T reconsider their limited data plans.[All Things D]