Kickstarter spotlight: Twig

twig1 - for some reason we don't have an alt tag hereWe’ve seen our share of peculiar iPhone charge cables on Kickstarter, like the Une Bobine and the CordLite, and there doesn’t seem to be an end in sight as far as new and clever cables go. The inspiration and choice of prototyping material for the Twig is musing in itself, and the final product does have a lot going for it. Think part bendable action figure, part tripod, part cable. It’s essentially a dock connector with three legs: one that’s the connector, and two more for support. Bend it to whatever shape you need in order to prop up your iPhone to take a picture, watch a video, or use video calling. It works great with the Apple wall charger, can be used to keep your headphone cord tidy, and clips to a shirt pocket like a pen.

The project just launched and is already almost half way to its $50,000 goal. With $20 being the pledge you have to make to get one of these it’s not the most expensive of accessories, even if all these revolutionary cables start adding up if you buy all of them. The steep $16 cost of shipping the thing internationally is also way more than what shipping such a product actually costs using the cheapest (and most common) methods, and with that doubling the end price for a lot of potential buyers if you buy just one the multi-packs might start looking more attractive. Video after the break.


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Andreas Ødegård

Andreas Ødegård is more interested in aftermarket (and user created) software and hardware than chasing the latest gadgets. His day job as a teacher keeps him interested in education tech and takes up most of his time.

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