Lamborghini announces Android phone and tablet, a ridiculous pair of bling covered OEM devices

lamborghini devices - for some reason we don't have an alt tag here

It’s always interesting to see when companies known for things like design or luxury release what’s essentially a consumer product in a fancy shell. You sort of expect that a device that costs many times what a top-of-the-line device does at least shares the same specs, and preferably improves on them. Alas, that is not the case.

Lamborghini’s new offerings consist of a phone and a tablet. The phone is called the Lamborghini TL700 and runs Android 2.3 Gingerbread on a 3.7-inch 480 x 800 screen. With 4GB of internal memory, an unknown Qualcomm processor, and a 5 megapixel camera, you’d be right to expect that the 90,000 Russian ruble price (~$2750) is due to the casing. Gold and crocodile skin cover the weirdly-shaped device, and to be honest the entire thing looks outright ridiculous. Granted, it’s a status symbol thing, but seriously, who in their right mind would buy this over any of the top of the line models out there? If you really have to spend that much money, get a Galaxy S III covered in gold, or something.

The tablet offering isn’t any better, though. The L2800 is essentially a Chinese OEM tablet, sporting a very unconventional (for Android) 9.7-inch 768 x 1024 screen. A likely single core 1.2GHz Qualcomm processor, 4GB of memory, and a puny 512MB of RAM isn’t exactly impressive either, while microSD support and a 5 megapixel camera is at least closer to what we’re used to seeing. When you notice that the thing is also running Android 2.3, though, the pure ridiculousness of it reaches a new level. While an ICS update has been promised, that’s not going to save this from being a 75,000 rubles ($2290) piece of evidence of why some people should not have gotten rich to begin with.

Honestly, products like these are ridiculous. I don’t know about anyone else, but if I ever end up being that rich, I’m sure as heck going for what’s actually top of the line, not what has the most bling. That’s why I’m so astonished when I see products like these, because these seem to go beyond every level of ridiculousness we’re used to dealing with. “Why would you buy a $100 Chinese OEM tablet when the Kindle Fire is $200” is something that many people have asked. Well, here you go: the same $100 OEM device, priced at 20-30 times that.

It’s ironic that the likely buyers here are Lamborghini owners, as you sort of expect someone that owns a sports car like that to appreciate speed. No matter how you look at it, the best companion to these devices would be a gold and crocodile leather covered VW Beetle. I wonder why no one has created a company that specializes in improving consumer devices for rich people in actually useful ways, like having a voice assistant app that’s actually a  real person, like some sort of On Star for phones. I guess I’ll never understand how the minds of rich people work.

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Andreas Ødegård

Andreas Ødegård is more interested in aftermarket (and user created) software and hardware than chasing the latest gadgets. His day job as a teacher keeps him interested in education tech and takes up most of his time.

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