Rumors are circulating about a $99 Nexus 7, but don’t get too excited just yet [Updated]

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I’ve only just gotten back to enjoying my Nexus 7 after a long wait for a replacement unit, and already there are even more rumors of a new Nexus 7 variant. We already saw some speculation about a 3G version of the device, but the newest rumors say that Google is planning to reduce the price of the tablet even more, down to just $99.

Now, don’t get too excited just yet, as this rumor comes mostly unsubstantiated from the Digitimes supply chain. Even if it does turn out to be true, there are a couple possible reasons it may not be as great as you might thing. Primarily, it is quite possible that the $99 price point is for the 3G Nexus 7, but only applies with a cellular contract. This would be nothing new, and probably a worse deal than buying a $199 Nexus 7 and using your phone as a hotspot.

Then there’s the possibility that Google will simply subsidize the cost with advertisements like Amazon does with their Kindle, which would work for some but not others. Finally, there’s the fact that the current Nexus 7 costs about $151 for Google to build, which means that a $99 variant would almost certainly have to make quality cuts or be subsidized in some way.

There is, I suppose, a vague possibility that Google might simply count on lowering hardware costs and revenue from the Play Store to make a $99 Nexus 7 practical, but I don’t think it is too likely. Anyhow, even if it isn’t planned for the near future, I do think that Google is probably working towards a $99 price point for quality Android tablets, and it will be quite interesting to see when that happens. Until then, though, you can always try to pick up a current Nexus 7 from our rapidly concluding contest.

Update: Unfortunately, ASUS has just announced that they don’t have any plans for a cheaper version of the Nexus 7, much less one at $99. Bummer.

[Digitimes via Android and Me]
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Aaron Orquia

Aaron Orquia is an associate editor at Pocketables. He has been using Android and Linux since he bought his first computer years ago, and his interest in technology, software, and tweaking both to work just right has only grown stronger since then. His current gadgets include a OnePlus One, a Pebble smartwatch, and an Acer C720 Chromebook.

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19 thoughts on “Rumors are circulating about a $99 Nexus 7, but don’t get too excited just yet [Updated]

  • Avatar of Doug Culp
    September 27, 2012 at 3:08 pm
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    This is pretty great. When tablets first happened all I could think was, “Hmm, welp…never gonna be able to afford that noise.” Seems quieter now

    Reply
  • Avatar of Hayden Smith
    September 27, 2012 at 3:39 pm
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    Better yet would be wining your giveaway, thanks a lot by the way!

    Reply
  • Avatar of Abraham
    September 27, 2012 at 5:06 pm
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    Well I believe that it is fairly priced, and as you said if it is 99 dollars, it will be because its under contract.

    Also, just little note, you have a typo in the word “thing” which you mean “think”. Not to be all grammar crazy, just letting you know in case you care :)

    Reply
  • Avatar of Nicolas
    September 27, 2012 at 5:48 pm
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    If this happens, it will throw a nasty wrench into the Windows 8 hybrid tablet/laptop offerings. Hopefully they will be priced competitively enough.

    Reply
  • Avatar of Patrick
    September 27, 2012 at 6:31 pm
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    This is bad for market. Windows 8 tablets and IPad will be priced $500 and up so this $100 for a tablet would make people stop buying these and only get $300 or lower priced tablets. It’s like phones people think they actually cost $200 or less but that is subsidized. Once they get use to price point they won’t come back up.

    Reply
  • Avatar of Jeff
    September 27, 2012 at 7:23 pm
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    Thanks for clarifying issues surrounding the rumor. This article does a good job of debunking the idea and putting it into perspective — at least as far as things stand now.

    Reply
  • Avatar of the larch
    September 28, 2012 at 4:20 am
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    No cellular contract for me thank you, I will stick with wifi.

    Reply
  • Avatar of Jeff
    September 28, 2012 at 4:28 am
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    I thing there is a better chance of me winning the giveaway.

    Reply
  • Avatar of Tray Rolin
    September 28, 2012 at 5:51 am
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    That would be great for some people. Honestly though I rather a save a bit more and buy the $199 one. They can’t charge that price with out cutting some hardware specs I don’t Google would subsidize the cost with ads and I would be a little disappointed to get an inferior nexus. But my bet is that it’s one of those contract promotions.

    Reply
  • Avatar of An
    September 28, 2012 at 6:54 am
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    Associate editor, do you proof read your article at all?

    Reply
  • Avatar of Michelle
    September 28, 2012 at 6:54 am
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    $99 with a contract doesn’t sound that good to me.

    Reply
  • Avatar of me
    September 28, 2012 at 12:20 pm
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    $99 with a contract is a raw deal. as mentioned $199 + tether is way better!!

    count me in for the contest ;-)

    Reply
  • Avatar of Andreas
    September 28, 2012 at 1:11 pm
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    A descent tablet for 99 USD? Why not ;)

    Reply
  • Avatar of Alex Vroman
    September 29, 2012 at 8:46 am
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    I for one think the price would be a good thing for the entire electronics market. Goggles competitors would have to lower their prices and still make a very decent product. It would also make tablets and other electronics more available for more people.

    On the subject of the contract, they should make it so that you only have to buy the contract till you pay as much as the WiFi only version. If they did not do this, many people would still buy it but some would see the downside of many electronics nowadays.

    With the update to the article, this discussion is somewhat dead because it will never happen, but it is still fun to talk about what would happen to the market and the products if there were to be a good product at an extremely low price for what the consumer would get.

    Reply
  • Avatar of gticlay
    September 29, 2012 at 9:19 pm
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    NO WAY there’s a $99 N7. Maybe $189 instead of $199 but why? I’m really missing an 8MP camera for ebay and other stuff :D Biggest flaw IMO.

    Reply
  • Avatar of Hayden Smith
    September 30, 2012 at 9:42 am
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    It would be nice to see another version of this, maybe $299 with a better display (perhaps larger), 4g, memory expansion, better battery and HDMI output. This would be a total killer as it has everything the original has with everything it doesn’t also.
    Of course google probably wouldn’t want to overtake the market too too much at this point, but it would make me very proud if they were to do so.

    Cant wait for the giveaway today, thanks sooo much!

    Reply
  • Avatar of Hayden Smith
    September 30, 2012 at 9:42 am
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    Oh, and I guess they could throw in a backside camera too, but I don’t see any real need for one anyways ;)

    Reply
  • Avatar of Kris B
    October 1, 2012 at 8:39 am
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    I rose above the waves and dashed against the rocks while reading this article. While I really don’t need another tablet. I was salivating over possibly being able to pick one up at such a great price.

    Reply

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