Texas Instruments to move away from mobile chips for consumer devices

Texas Instrument logo - for some reason we don't have an alt tag here

Well, here’s a bit of news that was completely unexpected this week: Texas Instruments, the maker of the popular OMAP series of mobile processors, has announced that it’s no longer interested in pursuing that area of business.

The announcement came as a surprise to just about everyone – except of course to Texas Instruments itself. Here’s the official statement from the company, straight from TI vice president of embedded processing Greg Delagi: “”We believe that opportunity is less attractive as we go forward.”

TI must have been planning this for a while, as it is completely certain that it will have a greater financial return through embedded processing – in things like automobiles – than it would through its current mobile processor business. According to the company, embedded processing will “generate a more stable, profitable long-term business,” even though it will go at a much slower pace.

Unfortunately, that means there will be one less player in the mobile chipset business – a business that is currently dominated (now) by Qualcomm, Apple, and Samsung.

I’ve never had a problem with TI’s great OMAP processors, and I’m incredibly sad to see the company leave the mobile chipset business. What are your thoughts?

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Calob Horton

Calob Horton is an associate editor at Pocketables. He loves all technology, no matter which company it comes from. This unbiased view of the tech world allows him to choose the products that best fit his personal needs and tastes: a Microsoft Surface Pro, a Samsung Galaxy Note 3, and a third-gen iPad.Google+ | Twitter | More posts by Calob | Subscribe to Calob's posts

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