Taking yet another move out of T-Mobile’s playbook, Sprint announced earlier today that it will start matching all major carrier trade-in pricing going forward.
Major carriers are Verizon, AT&T. and T-Mobile, and Sprint says that its trade-in value is better than the competitors’ in many ways. One example cited by Sprint is that trade-ins can be converted to an instant credit in-store that can be used toward a new phone purchase, or an account credit (T-Mobile actually does the same thing).
Sprint also says that customers can take advantage of the trade-in credit at any time, even if they are not buying a new phone. The carrier will allow customers to trade in up to three phones per line at any one time, with a maximum of five per year. T-Mobile, on the other hands, allows just one phone trade-in per line only when customers are purchasing a new device.
However, T-Mobile also offers customers a $50 credit if customers are able to find a better deal elsewhere – something Sprint does not mention anyone in its announcement.
In any case, I’ve said this before and I’ll say it again: competition is good, and I’m happy to see the fruits.[Sprint]