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Sony buys up Ericsson shares, lets all its products come together

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In August, I reviewed the Sony Ericsson Xperia Play. While I thought it was a great device, there were definitely some quirks. It seems to be like that with all Sony Ericsson phones, though, and even the joint venture between the two companies itself has its issues. None of us will have to worry about that anymore, though, as today, Sony bought Ericsson's shares and will now make all of its own smartphone hardware. 

Ericsson is a Swedish telecom company. It joined up with Sony in 2001 to help both companies get into the booming cell phone industry. Unfortunately, it didn't work out too well for either company, although Ericsson made money off of it anyway, thanks to licensing deals. But, really, that was the only way; hardly anyone would buy a Sony Ericsson dumb or smartphone because generally, they were much worse than the competition. 

Ericsson, owning 50% of the Sony Ericsson joint venture's shares, also held some of Sony's best ideas up. The latter company always wanted to tie its many product lines (laptops, tablets, PlayStation platform) together, but never had an easy time doing so. Thankfully, now that Sony can make its own smartphones, it can start to tie all of its products together and hopefully make some better devices. 

Ericsson isn't going away, though; in fact, that company should be making a huge comeback. As the inventor of Bluetooth and simply being a telecom giant, Ericsson can focus on what it does best: producing mobile connectivity chipsets. 

[PCMag]
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Calob Horton

Calob Horton is an associate editor at Pocketables. He loves all technology, no matter which company it comes from. This unbiased view of the tech world allows him to choose the products that best fit his personal needs and tastes: a Microsoft Surface Pro, a Samsung Galaxy Note 3, and a third-gen iPad.Google+ | Twitter | More posts by Calob | Subscribe to Calob's posts

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3 thoughts on “Sony buys up Ericsson shares, lets all its products come together

  • “But, really, that was the only way; hardly anyone would buy a Sony Ericsson dumb or smartphone because generally, they were much worse than the competition. ”

    Where was this?

    Half a decade ago, the nordic market was completely dominated by Nokia and SE, each having about 50% of the cellphone market. Not sure if I’d call that a complete failure. SE has been around for a decade, in more than just the US.

    Reply
  • Avatar of darktriad

    Sony Ericsson and Nokia split the UK market straight donw the middle for a long, long time. It took many years for other manufacturers to achieve any visibility at all.

    The US isn’t the only market in the world.

    Reply
  • I will be interesting what products are released with this merger.

    Reply

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