Looks like Megatron’s unleashed (just a press release)

Robosen Robotics Teams Up with Hasbro to Debut the World’s First Auto-Converting Decepticon – Megatron!

By Combining Robosen’s Industry Leading Robotic Expertise and Proprietary Servo Motor Technology, Along with One of the Most Beloved Franchises, Megatron Ushers in Next-Gen Robotics Which Will Provide Fans Hours of Endless Entertainment in an Immersive App & Voiced Activated Experience

Robosen Megatron

(Los Angeles, CA and Shenzhen, China)—April 25, 2024—Robosen Robotics Innovation, Inc – a leading innovator in the field of consumer entertainment robotics, today announced during a Hasbro Pulse Fan Stream, the World’s First Auto-Converting Decepticon leader – Megatron! Joining the growing line of TRANSFORMERS robots created by Robosen and licensed by leading toy and game company Hasbro, the Flagship Megatron enters the battle against the Autobots with Optimus Prime, Bumblebee and Grimlock already available and on the market for order. The Flagship Megatron, first Decepticon collectible in the range, is now available for pre-order at and will retail on pre-sale for $899 USD for a 30-day window before moving to its standard price of $1,199.

After over 3 years of rigorous R&D, the talented team at Robosen has successfully produced a new, awe-inspiring conversion process with Megatron changing from robot to tank instantly, via app or voice!  Coupled with a comprehensive set of functions, including automatic convertible movements from tank to robot, a new and more fluid bipedal walking algorithm, integration of 112 ultra-bright LEDs, an arsenal of incredible included weapons, and a brilliant silver-metallic finish that embodies the true essence of the ominous leader. The Flagship Megatron is poised to dominate any Autobot that stands in his way at a staggering 21” tall and is equipped with 36 servo motors along with 118 microchips powering it from the inside.

Robosen continues to develop a truly interactive experience for the millions of TRANSFORMERS fans worldwide, with its ever growing cast of TRANSFORMERS robots, which can now stage engaging scenes through Mini-Theater (a feature within the app), bringing these beloved characters to life right before your eyes!  With all this astonishing technology and capabilities built into the Flagship Megatron, Robosen completes the savage leader in the most authentic way possible – building in the treasured talents of Frank Welker, the original voice of the 1984 G1 Megatron himself!  Going into the studio specifically for this launch, Frank Welker recorded over 270+ unique lines and beloved phrases, which allow users to experience Megatron like never before, and in the most genuine way.

Robosen Megatron vs Optimus Prime

“We have been eagerly waiting to launch the most incredible, high-end TRANSFORMERS robot available on the market,” said Hansen Su, Founder and CEO of Robosen. “Our engineers have brought Megatron to life! Through the 50 engaging actions built in – the original voice of Frank Welker – to the most amazing converting process we have been able to achieve. Megatron in either tank or robot mode will bring any fan pure joy when they see it for the first time!  It’s a beautiful product – we can’t wait for customers to get theirs!”

“Released in time for the TRANSFORMERS franchise’s 40th anniversary this year, the Flagship Megatron offers an exciting expansion to our existing line with Robosen as we introduce the first Decepticon to the mix. Now, fans can play out the battle between good and evil with stunning, state-of-the-art bots as we honor the franchise’s legacy and embark on the next four decades of action and adventure,” said Casey Collins, President, Licensed Consumer Products, Hasbro.

All Robosen products and collectibles are meticulously designed and crafted with state-of-the-art, high-grade metal alloy parts, combining a classic industrial design with the most cutting-edge robotic technology, while providing an ultimate entertaining experience filled with programming, and pure fun!

About Robosen

Robosen Robotics Innovation Inc (Shenzhen) Co. Ltd, is a leading innovator in the field of robotics, leading the way in digital drive technology, artificial joint driving algorithms, force feedback technology, artificial intelligence, and programming. For more information, please visit

About Hasbro

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers play experiences for fans of all ages around the world, through toys, games, licensed consumer products, digital games and services, location-based entertainment, film, TV, and more. With a portfolio of over 1,800 iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands, Hasbro brings fans together wherever they are, from tabletop to screen.

Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit or @Hasbro on LinkedIn.

© 2024 Hasbro, Inc. All Rights Reserved.


The TRANSFORMERS brand is a global powerhouse franchise with millions of fans around the world. Since 1984, the battle between the Autobots and Decepticons has come to life in movies, TV shows, comic books, innovative toys, and digital media, bringing incredible “MORE THAN MEETS THE EYE” experiences to fans of all ages. The brand’s enduring connection is made possible by its rich storytelling and characters: the heroic Autobots who seek to protect all life, and the evil Decepticons who seek to conquer the universe. The TRANSFORMERS brand is a Hasbro franchise.   

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Paul E King

Paul King started with GoodAndEVO in 2011, which merged with Pocketables, and as of 2018 he's evidently the owner. He lives in Nashville, works at a film production company, is married with two kids. Facebook | Twitter | Donate | More posts by Paul | Subscribe to Paul's posts

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